Cul de Sac

Industry: AI-human interaction

Cul de Sac is a notification-delivering technology using cognitive science, machine learning and contextual awareness to determine the ideal time and place to notify an individual or prompt a related “call-to-action.”


A prospective partner to AI-based products, Cul de Sac aims to smooth the interaction between humans and automated machines to enhance productivity. Their availability prediction model uses time, location and activity data to accurately determine the moment when an individual can best act on any given notification type.

Cul de Sac is targeting the marketing, higher education and financial services markets. Research suggests that, in an AI scenario, the financial services market alone could see an annual gross value-added rate of 4.3% between 2020 and 2035.

Privacy is a top priority for Cul de Sac, and its technology shows that invasive levels of data collection are not necessary. The machine learning engine can process raw data without streaming it off of the device.

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